Medical & Scientific Marketing Communications

With the increased challenges of drug development and complexity of new drugs being introduced into an ever-competitive market, there is a need for innovative ways of marketing that is more evidence-based and scientifically-driven. Ping healthcare has the expertise to provide a range of professional services to help pharmaceutical companies and other healthcare organizations to meet the demands of a new era of product marketing communications and medical information management.

• Marketing Strategy and Activities Support – new product market research and strategy development, key opinion leader development, advisory board management, medical advisory services
• Medical and Scientific Writing – medical education, lectures, audio-visual and multimedia kits, clinical study reports and abstract.
• Medical Information Resource
• Training Courses – Product Manager’s Marketing Concept and Skills Induction, Medical Marketing Modules, Medical background knowledge.